Ebola: the Limitations of correcting misinformation

Comment article in the Lancet

Abstract

Communication and social mobilisation strategies to raise awareness about Ebola virus disease and the risk factors for its transmission are central elements in the response to the current Ebola outbreak in west Africa. A principle underpinning these efforts is to change risky ā€œbehaviourā€ related to ā€œtraditionalā€ practices and ā€œmisinformationā€. Populations at risk of contracting Ebola virus disease have been exhorted to ā€œput aside, tradition, culture and whatever family rites they have and do the right thingā€. Messages designed to correct perceived misunderstandings include: ā€œEbola is caused by a virus. Ebola is not caused by a curse or by withcraftā€; ā€œscience and medicine are our only hopeā€; and ā€œtraditions killā€.

Citation

Clare Chandler , James Fairhead, Ann Kelly, Melissa Leach, Frederick Martineau, Esther Mokuwa, Melissa Parker, Paul Richards, Annie Wilkinson : Ebola: the Limitations of correcting misinformation. The Lancet Volume 385, Issue 9975, 4–10 April 2015, Pages 1275-1277 DOI: http://dx.doi.org/10.1016/S0140-6736(14)62382-5

Updates to this page

Published 1 August 2017